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SALT helped FORGE define its brand proposition – focused around the needs of the plaintiff – to differentiate them from the competition. A clear brand strategy, new name, identity, and visual language system support the business mission to become the leading structured settlement consultancy and build a valuable, integrity-focused brand.
Building a new business means building a new brand. Creating something from nothing, planning for the future, and thinking big while working within the realities and budgets of a start-up. Branding for what could be … implementing what is! |
